{"id":1731,"date":"2021-03-05T15:52:32","date_gmt":"2021-03-05T20:52:32","guid":{"rendered":"https:\/\/dev.ucomm.ncsu.edu\/documentation\/?page_id=1731"},"modified":"2022-09-13T02:00:10","modified_gmt":"2022-09-13T06:00:10","slug":"topics","status":"publish","type":"page","link":"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/","title":{"rendered":"Getting Started"},"content":{"rendered":"\n<p>Web design and development are crucial aspects to have a well-functioning website, but they are some of the least necessary skillsets to hold when creating and maintaining a website at NC&#160;State. This is because of the work that the university has done to create easy-to-use and flexible web systems for campus members.<\/p>\n\n\n\n<p>Understanding how to structure the pages on your site and write easy to navigate content are some of the most important skills required to create a useful site. These skills are independent of the specific look-and-feel of your site.<\/p>\n\n\n\n<p>Having a solid content foundation will also help you integrate your website into your broader communications and marketing efforts that may involve email, social media, and advertising.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The First Steps<\/h2>\n\n\n\n<p>Before you get started with your site, you need to have a high-level understanding of what will happen during each phase of the process. The <a href=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/website-lifecycle\/\" data-type=\"page\" data-id=\"1786\">website lifecycle<\/a> is broken into multiple, discrete phases.<\/p>\n\n\n\n<p>After you understand the overall lifecycle, you can begin <a href=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/hosting-and-domains\/\" data-type=\"page\" data-id=\"1743\">procuring your web hosting<\/a> and identifying your site&#8217;s domain name. University Communications and Marketing has created and maintains the <a href=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/platforms\/nc-state-theme\/getting-started\/\" data-type=\"page\" data-id=\"35\">NC&#160;State Web Platform<\/a>. There is a Free Tier and a Premium Tier of this flexible WordPress theme. This is the platform that almost all NC&#160;State websites use.<\/p>\n\n\n\n<p>Hosting and other support for the platform is provided by the Office of Information Technology.<\/p>\n\n\n\n<ul class=\"wp-block-ncst-link-list ncst-link-list layout-one-column\"><h2 class=\"link-list-section__heading\"><\/h2><div class=\"link-list__container\">\n<li class=\"ncst-component__bold-link-container\"> <a href=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/website-lifecycle\/\" class=\"ncst-component__bold-link wp-block-ncst-bold-link\" data-ua-cat=\"Bold Link Block\" data-ua-action=\"Bold Link Click\" data-ua-label=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/website-lifecycle\/\">Website <span class=\"nowrap\">Lifecycle\u00a0<span class=\"arrow-indicator\"> <svg class=\"wolficon\" role=\"img\" aria-hidden=\"true\"><use xlink:href=\"#wolficon-arrow-right-bold\"\/><\/svg> <\/span><\/span><\/a> <\/li>\n\n\n\n<li class=\"ncst-component__bold-link-container\"> <a href=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/hosting-and-domains\/\" class=\"ncst-component__bold-link wp-block-ncst-bold-link\" data-ua-cat=\"Bold Link Block\" data-ua-action=\"Bold Link Click\" data-ua-label=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/hosting-and-domains\/\">Hosting and <span class=\"nowrap\">Domains\u00a0<span class=\"arrow-indicator\"> <svg class=\"wolficon\" role=\"img\" aria-hidden=\"true\"><use xlink:href=\"#wolficon-arrow-right-bold\"\/><\/svg> <\/span><\/span><\/a> <\/li>\n<\/div><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Creating Content<\/h2>\n\n\n\n<p>Before you actually begin writing the content that will go on your webpages, you need to figure out how you are going to arrange content on your site. This <a href=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/content-strategy\/\" data-type=\"page\" data-id=\"1739\">content strategy<\/a> phase lays the blue prints for how people will use your site and find answers to their questions.<\/p>\n\n\n\n<p>Once you know what your site&#8217;s page structure will be, you can begin writing and <a href=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/page-layout\/\" data-type=\"page\" data-id=\"1741\">laying out pages<\/a>. Effectively laying out a page combines both writing and design skills. Since many website users only skim a page rather than reading it word-for-word, it is important to pair your written content with visual cues to help your users narrow into the section of the page that has an answer to their question.<\/p>\n\n\n\n<p>After your site launches and users begin consuming content on it, you&#8217;re going to want to make sure it&#8217;s meeting their needs. By using <a href=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/analytics-and-metrics\/\" data-type=\"page\" data-id=\"1735\">analytics tools<\/a> you can see which pages your users are visiting the most. Comparing their behavior to your expectations will allow you to make necessary adjustments to your content and site structure.<\/p>\n\n\n\n<ul class=\"wp-block-ncst-link-list ncst-link-list layout-one-column\"><h2 class=\"link-list-section__heading\"><\/h2><div class=\"link-list__container\">\n<li class=\"ncst-component__bold-link-container\"> <a href=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/content-strategy\/\" class=\"ncst-component__bold-link wp-block-ncst-bold-link\" data-ua-cat=\"Bold Link Block\" data-ua-action=\"Bold Link Click\" data-ua-label=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/content-strategy\/\">Content <span class=\"nowrap\">Strategy\u00a0<span class=\"arrow-indicator\"> <svg class=\"wolficon\" role=\"img\" aria-hidden=\"true\"><use xlink:href=\"#wolficon-arrow-right-bold\"\/><\/svg> <\/span><\/span><\/a> <\/li>\n\n\n\n<li class=\"ncst-component__bold-link-container\"> <a href=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/page-layout\/\" class=\"ncst-component__bold-link wp-block-ncst-bold-link\" data-ua-cat=\"Bold Link Block\" data-ua-action=\"Bold Link Click\" data-ua-label=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/page-layout\/\">Page <span class=\"nowrap\">Layout\u00a0<span class=\"arrow-indicator\"> <svg class=\"wolficon\" role=\"img\" aria-hidden=\"true\"><use xlink:href=\"#wolficon-arrow-right-bold\"\/><\/svg> <\/span><\/span><\/a> <\/li>\n\n\n\n<li class=\"ncst-component__bold-link-container\"> <a href=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/analytics-and-metrics\/\" class=\"ncst-component__bold-link wp-block-ncst-bold-link\" data-ua-cat=\"Bold Link Block\" data-ua-action=\"Bold Link Click\" data-ua-label=\"https:\/\/dev.ucomm.ncsu.edu\/documentation\/topics\/analytics-and-metrics\/\">Analytics and <span class=\"nowrap\">Metrics\u00a0<span class=\"arrow-indicator\"> <svg class=\"wolficon\" role=\"img\" aria-hidden=\"true\"><use xlink:href=\"#wolficon-arrow-right-bold\"\/><\/svg> <\/span><\/span><\/a> <\/li>\n<\/div><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Need help?<\/h2>\n\n\n\n<p>Have questions? Feel free to reach out with any questions or concerns at\u00a0<a href=\"http:\/\/go.ncsu.edu\/ucomm-dev-request\">go.ncsu.edu\/ucomm-dev-request<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Web design and development are crucial aspects to have a well-functioning website, but they are some of the least necessary skillsets to hold when creating and maintaining a website at&hellip;<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"ncst_dynamicHeaderBlockName":"ncst\/default-header","ncst_dynamicHeaderData":"{\"pageIntro\":\"Creating and maintaining a website requires familiarity with many different skillsets. This page introduces you to some of the most important topics to consider when creating a website.\"}","ncst_content_audit_freq":"","ncst_content_audit_date":"","footnotes":"","_links_to":"","_links_to_target":""},"acf":[],"_links":{"self":[{"href":"https:\/\/dev.ucomm.ncsu.edu\/documentation\/wp-json\/wp\/v2\/pages\/1731"}],"collection":[{"href":"https:\/\/dev.ucomm.ncsu.edu\/documentation\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dev.ucomm.ncsu.edu\/documentation\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dev.ucomm.ncsu.edu\/documentation\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.ucomm.ncsu.edu\/documentation\/wp-json\/wp\/v2\/comments?post=1731"}],"version-history":[{"count":9,"href":"https:\/\/dev.ucomm.ncsu.edu\/documentation\/wp-json\/wp\/v2\/pages\/1731\/revisions"}],"predecessor-version":[{"id":3038,"href":"https:\/\/dev.ucomm.ncsu.edu\/documentation\/wp-json\/wp\/v2\/pages\/1731\/revisions\/3038"}],"wp:attachment":[{"href":"https:\/\/dev.ucomm.ncsu.edu\/documentation\/wp-json\/wp\/v2\/media?parent=1731"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}